Marketing

01.
Across the globe, billions of companies and individuals rely on oil or gas for their daily commute, work, heating, and many other activities. We are actively involved in the global oil trade, working to increase the value of our products, secure supply to refineries, and efficiently transport energy to consumption hubs, while effectively managing financial and logistical risks. Covering dozens of countries, our team specializes in handling all aspects of the oil trade, including physical trading, derivatives, and transportation.
02.
Selling oil around the world at the right price means managing two important variables.
  • Financial market and price risk is associated with market volatility, which depends on many economic, geopolitical, and even climate-related factors.
  • Arrange transportation from production areas to global consumption centers in a timely and cost-effective manner under optimal safety conditions.
TO MEET THESE CHALLENGES, OUR TRADE AND TRANSPORTATION TEAM WORKS CLOSELY WITH WELBY'S UPSTREAM AND DOWNSTREAM BUSINESS UNITS TO FORM A ONE-STOP SHOP FOR THE OIL MARKET, PROVIDING CUSTOMIZED SOLUTIONS TO A WIDE RANGE OF PARTIES. Every month, we complete more than 8 million barrels of crude oil and products that we purchase directly from producers and deliver to refiners, wholesalers and distributors worldwide.
03.
The success of our marketing campaigns is built on the diversity of goods, suppliers, customers and assets, ensuring the robust growth and sustainability of the business.
Marketing, the cornerstone of our operations, involves the efficient distribution of energy on a global scale. As one of Asia's leading crude oil marketers, we play a pivotal role in the industry.We procure crude oil products directly from suppliers worldwide and deliver them to customers across the globe.
This involves maritime shipping to ensure on-time delivery according to our customers' specific needs in terms of timing, quality, and specifications.
01.Our traded commodities:
Energy products: including crude oil, oil products, and natural gas.
Thereinto:

Crude oil varieties include::
  • Heavy Crude Oil
  • Light Crude Oil
  • Fuel Oil
  • Bitumen Mixture

Natural gas varieties include::
  • CNG
  • LNG
  • LPG

Metals and minerals include: iron ore, petroleum coke, and coal.
02. Our worldwide suppliers:
Our global supply chain is comprehensive, sourcing top-quality products from third-party commodity suppliers around the world through our marketing operations.
03.Our customers:
Our customer base is diverse, encompassing multiple industrial sectors such as automotive, steel, semi-processing, power generation, and petroleum. We are dedicated to fostering long-term business relationships with clients who prioritize scale, reputation, and market knowledge.
04.Our assets:
The cornerstone of our marketing operations lies in our strategically positioned asset network, which provides strong support for our marketing endeavors. Our adeptly arranged assets including warehouses, storage facilities, port infrastructure, and commodity processing plants allow us to efficiently handle, securely store, and swiftly transport various goods and products.